Omaha Fashion Week Street Styles

Follow OFW's Magazine Editor and Communications/PR Director, Meghann Schense at Esoteric Velvet and her assistant Molly, through a week long of red carpet styles for Omaha Fashion Week. Be sure to click the links below for more details and photos.

Monday: Crush & Rush

Tuesday: High Slit, 90's Chic

Wednesday: Slither in Silk

Thursday: Sexy In Silk

Friday: Pretty in Pink

Saturday: Jump Around

Monday: Zombie Before Coffee ~ It's Monday

 

Tuesday: Retro Sparkle

 

Wednesday: Leopard Print and Leather

Thursday: Bold Patterns for a Bold Girl

Friday: Free in Free People

Saturday: Barbie Heels

Big thank you to the following for making us look fabulous:

Omaha Fashion Week Evening Wear Recap

The evening was hosted by Pat & JT from our sponsor Q98.5 and had tons of colors, gorgeous gowns and a very happy fairy tale for one of our local designers. The night started off with a collection from Bridget Mahoney's line Bridget Julia from Kansas City. Mahoney, who is a FIM grant recipient, created a collection inspired by Marilyn Monroe called, "I want to be loved by you." The line was full of a sexy but sophisticated elegance that captured the superstar's essence. There were lots of colors, sparkles and fun elements like pieces of boa's and feathers.

The next collection was Spoiled Little Mamma by Berthier de La Cruz. His collection was inspired by Spanish bullfighting and featured lots of fabric and bright colors. Touches of satin on full skirts and lots of pleating. 

Model and designer Lauren Birkentall designs under the label Lauren Nicole. Her collection was inspired by the movie Coraline and Birkentall loved the magical yet sinister element of the movie. There were lots of triangles, patterns and a graphic element to her collection with bright pops of color.

Fella by Fella Vaughn was inspired by the late 1960s and early 1970s for his collection. It featured bright colors and bold patterns and was sophisticated and elegant. There was a disco aspect to some of the designs with tons of oranges and yellows.

Adrienne Anderson for Quite-A-Riot created a line out of mosaics. She hand stitched every piece of the fabric together to create the unique look. It was a very feminine line with elements of the late 1920s and early 1930s.

Elda Doamekpo designed her line Afielda after her native West African routes. She used traditional African fabrics with bright pops of purple and pink and paired them with ornate headdresses to get a really unique line of evening wear.

FIM grant recipient Kate Walz dedicated her line to her idol Jessica Lathem, a local boutique owner who helped Kate get her start in design. Lathem always said, "Practicality is overrated," and Kate used that quote to help inspire her collection. The line was very reminiscent of Old Hollywood with tons of ruffles and satins with a very feminine element and bright pops of color.

At the late show "Phaesporia: Light Bringer" presented by Buf Reynolds, was an inspiring collection of beautiful gowns that showed the metamorphosis from dark to light. The long draped gowns were made with silk and had elements of tapestry and gold leaf. To top off the night, Buf got engaged!

Fella, Bridget Julia and Kate Walz will all compete tonight for the Fashion Cup.

Omaha Fashion Week Ready To Wear Showcase II

Emceed by Dara Newsom from KMTV Action 3 News, our second night of Ready  to Wear styles was a big hit. The evening started off with designs from Wallflower in a collection they called "Sister Mod." It was inspired by the 1960's mixed with St. Cecilia's Cathedral in Omaha. The collection featured tons of vinyl and stained glass-like details. They featured bright pops of summer colors with a sunny vibe. We loved the clear vinyl skirts over high-waisted shorts.

Michelle Dunn's coral reef inspired collection featured tons of ocean-like colors like corals, teals and deep blues. She wanted to create a collection that encompassed the free-flowing youthful movement of a woman. Her fabrics had tons of layered silk to create a moveable look.

Jane Round is a Fashion Institute of Technology student in New York City. Her designs were inspired by the modern architecture as well as French rococo paintings. Her line had tons of deep blues, olive greens and grey. Her line also is crafted with hand dyed cotton twill, cotton jersey, silk chiffon, silk crepe de chine, and silk china silk.

SuShe by J. Tracy, designed by Juantiesha Christian, had a line inspired by the different boroughs in New York City. The line highlighted each individual borough and included urban street-wear styles like an skirted overall piece with painted brick. It also featured neoprene and peplums. Quinton Lovelace's collection featured bold lines and interesting shapes. He wanted to create a collection that had simplicity but also a bit of an edge. He featured lots of reds, whites and blacks along with the use of neoprene fabric. His collection also used a lot of asymmetrical designs and edgy details like exposed zippers.  Andrea Sanderlin, a designer for Younkers's new line Ruff Hewn Grey, had a special presentation of her fall collection on the runway as well. Her collection featured blacks and maroons. We also saw lots of texture in Sanderlin's line with pieces of leather, velvet plaids and kits.

Three designers that showed this evening will be competing for the Fashion Cup and $10,000 prize package at our finale saturday night. Those designers are Erica and Bryan from Wallflower, Juantiesha with SuShe by J.Tracy and Jane Round.

Omaha Fashion Week Avant Garde Recap

Last night's runway collection featured Spring/Summer 2015 designs from some of our favorite Avant Garde designers. The show kicked off with a special presentation from Louis Alvarez and his team of stylists. They featured large, back combed styles that made an impression on the audience. Alvarez and his team brought in three members of the Joffery Ballet to dance down the runway and showcase the styles.

The first designer down the runway was Angela Balderston for Get Plastered! Angela is a FIM grant recipient. Her collection was inspired by tribes of Africa and featured clothing made of plaster and large African-style headpieces. The line had extreme details, animal-like clothing and body paint that wowed the audience.

Kristen Van Hessche's Japanese-inspired line tells the story of a fox that changes into a woman to seduce a man. Each kimono was hand painted by Van Hessche to bring the story to life. Her models wore fox-like masks and each silk kimono was intricately detailed.

Claire Landolt had a collection inspired by the duality of the vulture. Vultures, to Landolt, are both beautiful and grotesque and she tried to feature that duality in her line. Each look had a cast iron claw or chicken leg to add to the bird-like feel to her line. We saw tons of texture with Landolt's line as well as fringe, leather and crocheting.

Little Shell Designs by Michelle Kleineweber had a collection inspired by traditional anniversary gifts. Kleinweber is an OFW newbie from Kansas City who was showing in her first Omaha Fashion Week. Her Victorian-inspired collection featured unique materials and small touches that really brought the collection alive on the runway.

Reigning Fashion Cup winner Dan Richters did not disappoint on the runway last night. His collection, "Lore," was inspired by mythology, folk-lore and fairy tales. Each item was hand crafted by Richters and included light up details as well as other stand out pieces.

The independent late night showing of Jenny Pool's collection, "La Foret Des Reves," combined fashion and live performance to unfold the story of a girl lost in the forest. The line featured Victorian inspired elements and moveable cream fabrics that added to the theatricality of the line.

Angela Balderston for Get Plastered! will have a chance to compete on our Saturday Finale for the Fashion Cup and a prize pack of $10,000.

Omaha Fashion Week Ready To Wear I Showcase Recap

Pops of color and sparkle were all the rage on the runway for Tuesday night’s Ready To Wear showcase, and we’re not just talking about the lovely Brandi Peterson as emcee! We started off our showcase with designs by Vessela Zarankova for her line ZARANKOVA. Her collection was titled, “Games of the Human Brain” and each look represented an emotion. We saw lots of reds and yellows to represent different emotions. Each dress also had printed silk details to represent brain waves.

 

Samone Davis and Britney Rose for Legalized Rebellion named their collection “Royal Blood” and it was inspired by the African Military. Most of the designs were accessorized with a small piece of fringe covering the eyes, which added to the military feel of the collection. Legalized Rebellion featured golds, blacks, reds and olive greens with pops of metallic. The duo designed for both men and women and most designs had a structured, sleek silhouette.

 

Hannah Olsen for Hannah Caroline Couture had Chicago on her brain when she designed her line, “Midnight City.” We saw flattering silhouettes, sparkle and pops of bright color on black. Olsen also added fun, body positive bags to her collection.

KT Thomspon, designed by FIM Grant Recipient Katie Thompson, called her line “Sea, Sand and Sun.” She was inspired by the waves of the sea crashing into the shore. Each print on the dresses were hand printed by Katie based on photographs she took in Myrtle Beach. We saw lots of scallops and ocean themed colors like corals and blues.

Tamara Newson for Iconic by Tamu is another FIM Grant Recipient. Her line was inspired by the Swahili language and featured pops of bright colors and a subtle sexiness. We saw lots of unique cut outs and asymmetrical lines.

Denise Ervin Designs pleased the crowed with tons of sparkle on her western themed clothes. She featured neutral colors, whites and denim. She designed skirts, pants and shorts but her fringe chaps really wowed the crowd. From Denise we saw structured button ups, suede and laser cut out details.

Both Denise Ervin Designs and ZARANKOVA were chosen to show their collections on Saturday night during the finale and vie for the Fashion Cup and $10,000.

Omaha Fashion Week Bridal and Children's Wear Showcase Recap 2014

Wow! What a great start to a week of Omaha Fashion, independent designers and wonderful talent. We kicked off the week with our Children’s and Bridal Wear showcase.

The show started with designs from Susan Ludlow and her children’s wear line Designs by Suey. Susan’s designs were all hand crocheted with a jungle feel to them. The extreme details in these pieces like the small additions of sparkle, leg wear and hair pieces added a fun pop to the line.

Jessica Lynn Children’s Wear by Jessica Collins had a rock ‘n’ roll vibe that we were loving. Collins was inspired by the 1950′s and her collection features denim and leather with pops of bright pinks and yellows. The models threw on a pair of sunglasses for their final walk to add to the 50′s vibe.

Aubrey Sookam for Markoos Modern Designs created her collection as an ode to her parents. She created flower girl dresses with a 1970′s vintage feel. Her designs included lots of tool and moveable fabrics with a sweet and whimsical vibe, and made all of her models strut their stuff barefoot to add to the flower child nature of her collection.

KKINI by Micheala Cawley featured a unique array of different eye-catching bathing suits and cover ups. Her collection stressed unique backs, some having neon strings across the back and others having a metallic front and a printed back. She wowed the audience with her first-ever children’s swimsuits and one pieces.

Margie Trembley from Margie Trembley Chapeaux really got the audience talking when she started her show with a trumpet player dressed in full costume. Trembley, who is a FIM Grant Recipient, has a new line called “Going To The Races” line which was inspired by the Kentucky Derby. Her collection features large floppy hats, bright colors, feathers and floral additions to each hat.

Maxmillian Suiter for Max Millian had dresses with tons of black and white tool and pops of red. His designs had high necklines and sheer moveable fabric with a sexy but elegant style.

Jessica Lynn for Jacklynn Bridal was inspired by the glamour of the 1930s. She concentrated her designs on body conscious silhouettes, sparkle and silky glamorous fabrics. Her dresses had pops of pastel pink.

Whitney Rorah Designs, designed by FIM Grant Recipient Whitney Rorah, has a collection titled “Primavera.” Rorah was inspired by blooming cherry blossoms and hydrangeas. She used lots of pastels, ivory and creams on her gowns which featured long trains. Each dress had flower like details that took 45 hours to create.

EVERYTHING YOU NEED TO KNOW FOR OFW AUGUST 2014!

What’s the Schedule?Doors open at 6 p.m. each night for the Younkers Pre-Party. Runway shows start at 8 p.m. Any empty seats after 8 p.m. will be re-allocated. We wrap up between 9:30-10:30 p.m. each night. VIP Ticketholders can join us in the Peroni VIP Lounge for complimentary drinks and hors d'oeuvres from 6-7:45 p.m. each night.

Reminder: Please print your tickets!! Be sure to print your tickets to ensure a smooth check-in to the event. You should have received an email from Ticketleap immediately after placing your order. If you did not receive this email, check your spam and junk mail. If you still can’t find your tickets, please email the OFW office at info@omahafashionweek.com and we’ll resend your tickets.

How do I get to the Fashion Tent? The Fashion Tent is a 22,000 square foot tent in the Capitol District. We are located in the parking lot across Capitol Street from DJ’s Dugout in Downtown Omaha. Trust us, you can’t miss it! You can access the tent by going north on 12th St. off of Capitol and turning right on to Davenport. You must show a ticket to the attendant to enter Davenport. Your ticket can either be printed or shown on your smart phone. The parking attendant will have no way to look up your ticket, so please have yours ready.

What do I wear? You will see everything from LBDs to evening gowns, jeans to suits at our event. If you happen to be one of our VIP ticket holders, we encourage you to dress it up a bit more because you will be in runway photos that will be posted all over our website, social media channels and in our magazine. What would you wear if you knew thousands of people would be would be seeing your beautiful mug in our pictures until the end of time? Plus, all attendees will get to strike a pose on the Borsheims Red Carpet!

What’s up with the parking situation? There is plenty of FREE PARKING in lots surrounding the Fashion Tent. Can you tell we are excited about this?? Thanks to the Capitol District for hooking our fashion fans up! Please do not leave valuables in your car. OFW is not responsible for lost or stolen items. VIP guests have complimentary valet parking near the front door of tent. Just pull up to the Borsheims Red Carpet and show your VIP ticket to the valet (either printed or on your smart phone) to receive complimentary valet parking. Reserved ticket holders can pay a $15.00 fee to use valet or self-park for free. Parking is available on the West side of Lot G and in Lot H. The parking attendant on 12th & Davenport can direct you to the appropriate place.

What happens after the show? Attendees are welcome to stick around in the reception area for celebratory drinks during weeknight shows. Rockbottom Brewery is also offering 20% off food and drinks before and after OFW events, so we hope you’ll make plans to stop by and chow down during the week!

What's this about an Official Afterparty? On Saturday, August 23 immediately following the Finale, we will have the Official OFW After Party in the Fashion Tent. All Finale ticket holders receive complimentary access to this event. You can buy After Party tickets here: http://omahafashionweek.ticketleap.com/official-ofw-afterparty/

I have tickets to the Finale.  Can I pre-order additional bottle service? We thought you'd never ask!  Of course you can.  We are taking pre-orders until midnight on Thursday, August 21.  Must be 21 to order.  No refunds.  Order here: http://omahafashionweek.ticketleap.com/finale-bottle-service

It’s going to be a fun week! We look forward to seeing you alongside the runway!

Ciao! Nick & Brook Hudson OFW Producers

Omaha Fashion Week Retailers

Every year Omaha Fashion Week offers retail opportunities during the week's events allowing people to shop some of the best local boutiques, handmade jewelry designers and even some OFW designers. Designs and outfits from boutiques and OFW designers will also be able to be seen on our platforms during the Younkers pre-party at Omaha Fashion Week. Click below to see what boutiques and designers are on which days and be sure to shop all of our retailers and designers during Omaha Fashion Week!

Monday Aug. 18

Peroni

Imported from Rome, Peroni Nastro Azzurro is the No. 1 premium brand in Italy and is the most widely sold Italian beer brand overseas (it's found in 38 countries). This light, crisp European lager is produced using only the highest quality natural ingredients grown in Italy.

Crispin

Crispin Original is a craft cider made from the fresh-pressed juice of Washington and Oregon-grown apples. Not overly cloying or sweet, Crispin's ultra-premium ingredients and production process ensure a crisp bite, appley nose and a refreshingly lingering finish. Ingredients: Hard Apple Cider, Water, Apple Juice Concentrate (Back Sweetener), Natural Apple Essence, Malic Acid, Contains Sulfites.

Fashion Institute Midwest/Fashion Institute Guild

The mission of the Fashion Institute Midwest is a non-profit to support the growth of regional fashion designers by providing talented individuals access to four pillars of success: creative inspiration, technical training, resources and business education. The Fashion Institute Guild, FIG, is the supporting organization for the Fashion Institute Midwest. FIG’s mission is to support local fashion talent through fundraising and volunteering. Membership details at fashioninstitutemidwest.org.

Rhino Saurus Rex Knits

Handmade ferocious Dragon Hats, sweet Unicorn Hats, wise Owl Hats, fantastic Fox Hats, quirky Monster Hats, and totally radical TMNT Hats.

Tuesday Aug. 19

Younkers

Younkers consistently offers a wide selection of unique and limited-distribution merchandise and competitively priced national and private brands tailored to the lifestyle needs of our customer. We provide our customer with an innovative and convenient shopping environment, attended by friendly and knowledgeable associates. Our website reaches out to all of our customers and allows us to serve markets that extend well beyond the geographical boundaries of our stores.

Peroni

Imported from Rome, Peroni Nastro Azzurro is the No. 1 premium brand in Italy and is the most widely sold Italian beer brand overseas (it's found in 38 countries). This light, crisp European lager is produced using only the highest quality natural ingredients grown in Italy.

Crispin

Crispin Original is a craft cider made from the fresh-pressed juice of Washington and Oregon-grown apples. Not overly cloying or sweet, Crispin's ultra-premium ingredients and production process ensure a crisp bite, appley nose and a refreshingly lingering finish. Ingredients: Hard Apple Cider, Water, Apple Juice Concentrate (Back Sweetener), Natural Apple Essence, Malic Acid, Contains Sulfites.

Fashion Institute Midwest/Fashion Institute Guild

The mission of the Fashion Institute Midwest is a non-profit to support the growth of regional fashion designers by providing talented individuals access to four pillars of success: creative inspiration, technical training, resources and business education. The Fashion Institute Guild, FIG, is the supporting organization for the Fashion Institute Midwest. FIG’s mission is to support local fashion talent through fundraising and volunteering. Membership details at fashioninstitutemidwest.org.

Ideal Image

At Ideal Image, we know that looking good is part of feeling good. With this in mind, we invite you to improve your look, as well as to save time with safe and effective hair reduction. We are dedicated to enhancing your Ideal Image, with laser hair removal.

Goodwill

Goodwill Omaha will be showcasing clothes on the platforms Tuesday night at Omaha Fashion Week. Thrifting is in, and Goodwill we show you how to pair their gently used clothes to get a unique look.

Wednesday Aug. 20

Younkers

Younkers consistently offers a wide selection of unique and limited-distribution merchandise and competitively priced national and private brands tailored to the lifestyle needs of our customer. We provide our customer with an innovative and convenient shopping environment, attended by friendly and knowledgeable associates. Our website reaches out to all of our customers and allows us to serve markets that extend well beyond the geographical boundaries of our stores.

Peroni

Imported from Rome, Peroni Nastro Azzurro is the No. 1 premium brand in Italy and is the most widely sold Italian beer brand overseas (it's found in 38 countries). This light, crisp European lager is produced using only the highest quality natural ingredients grown in Italy.

Crispin

Crispin Original is a craft cider made from the fresh-pressed juice of Washington and Oregon-grown apples. Not overly cloying or sweet, Crispin's ultra-premium ingredients and production process ensure a crisp bite, appley nose and a refreshingly lingering finish. Ingredients: Hard Apple Cider, Water, Apple Juice Concentrate (Back Sweetener), Natural Apple Essence, Malic Acid, Contains Sulfites.

Fashion Institute Midwest/Fashion Institute Guild

The mission of the Fashion Institute Midwest is a non-profit to support the growth of regional fashion designers by providing talented individuals access to four pillars of success: creative inspiration, technical training, resources and business education. The Fashion Institute Guild, FIG, is the supporting organization for the Fashion Institute Midwest. FIG’s mission is to support local fashion talent through fundraising and volunteering. Membership details at fashioninstitutemidwest.org.

Liz Moldenhauer for Repieced

Repieced is about reimagining everyday materials together. Currently I am creating upcycled and recycled mixed media jewelry, accessories and etc.

Westroads

Forever 21 at Westroads Mall will be modeling on the platforms. From kids to teens, they’ve got you covered for fashoin. Discover back to school fashion, sales, and more.

Thursday Aug. 21

Younkers

Younkers consistently offers a wide selection of unique and limited-distribution merchandise and competitively priced national and private brands tailored to the lifestyle needs of our customer. We provide our customer with an innovative and convenient shopping environment, attended by friendly and knowledgeable associates. Our website reaches out to all of our customers and allows us to serve markets that extend well beyond the geographical boundaries of our stores.

Peroni

Imported from Rome, Peroni Nastro Azzurro is the No. 1 premium brand in Italy and is the most widely sold Italian beer brand overseas (it's found in 38 countries). This light, crisp European lager is produced using only the highest quality natural ingredients grown in Italy.

Crispin

Crispin Original is a craft cider made from the fresh-pressed juice of Washington and Oregon-grown apples. Not overly cloying or sweet, Crispin's ultra-premium ingredients and production process ensure a crisp bite, appley nose and a refreshingly lingering finish. Ingredients: Hard Apple Cider, Water, Apple Juice Concentrate (Back Sweetener), Natural Apple Essence, Malic Acid, Contains Sulfites.

Fashion Institute Midwest/Fashion Institute Guild

The mission of the Fashion Institute Midwest is a non-profit to support the growth of regional fashion designers by providing talented individuals access to four pillars of success: creative inspiration, technical training, resources and business education. The Fashion Institute Guild, FIG, is the supporting organization for the Fashion Institute Midwest. FIG’s mission is to support local fashion talent through fundraising and volunteering. Membership details at fashioninstitutemidwest.org.

Alletti Jewelry

You’ll find an amazing selection of beautiful and affordable jewelry at Alletti Jewelry. Whether you’re looking for an engagement ring, a new setting for diamond, or something fun in silver, we have it. We'll even teach you to make your own jewelry in our silversmithing classes - no experience necessary.

Hannah Caroline Couture Menswear

Omaha Fashion Week Veteran Hannah Olsen of Hannah Caroline Couture will be debuting her line of menswear Thursday night on the platforms at Omaha Fashion Week.

Juan Mora-amaral and Bre Pittman

Juan Mora-amaral and Bre Pittman are two students from the Kent Bellows Mentoring Fashion Program who will be showing on OFW platforms for the first time. They are designing a men and women’s urban, contemporary collection.

Friday Aug. 22

Younkers

Younkers consistently offers a wide selection of unique and limited-distribution merchandise and competitively priced national and private brands tailored to the lifestyle needs of our customer. We provide our customer with an innovative and convenient shopping environment, attended by friendly and knowledgeable associates. Our website reaches out to all of our customers and allows us to serve markets that extend well beyond the geographical boundaries of our stores.

Hannah Caroline Couture

Hannah Olsen of Hannah Caroline Couture, a plus size fashion label, plans to show a collection of plus size knitwear. Hannah recently won the Maverick Business Plan Competition through UNO for her Hannah Caroline Couture business plan. She was the first freshman and first female to win! Shop her collection!

Wallflower

Bryan Frost and Erica Cardenas, designers behind Wallflower, will present a collection called Sister Mod full of ready-to-wear looks inspired by Omaha’s historical St. Cecilia Cathedral, where tradition meets modernism. Shop their collection along with pieces from their vintage store

Katie Thompson

Katie Thomspon, a senior at Iowa State University, designs business-casual, chic pieces for everyday women. Her SS2015 collection is a feminine take on the 1980’s powersuit including a mixture of separates, shorts, skirts, pants and blazers. Shop her collections.

Joi Katskee

Music inspires her work. Together, fashion and music are both great ways to express my individuality. All my work is made from repurposed and upcycled materials. Shop her collection of handmade jewelry and upcylced pieces.

Declared Clothing

Declared designer Amy Lynn Straub is a noted photographer and Declared is known for it's edgy vintage style. Shop her collection Friday night at Omaha Fashion Week and be a declared brat!

Alesha Johnson

Alesha Johnson is a high school junior and is an OFW newbie. Alesha’s collection consists of short, flirty silhouettes full of beading and chiffon, reminiscent of the twenties.

The Official Omaha Fashion Week After Party

Come celebrate the conclusion of Omaha Fashion Week at our official Omaha Fashion Week After Party on Saturday Aug. 23.

Walk the Borsheims Red Carpet and rub elbows with the Omaha Fashion Week VIP's all while dancing the night away to DJ Sweetlife. Come dressed to impressed and be sure to arrive before 11:30 p.m so you don't miss an exclusive presentation of the best of Omaha Fashion Week.

The event takes place immediately following the OFW Runway Finale at the Fashion Tent in the Capitol District

Tickets for the OFW After Party are $20, get them now!

Fashion Institute Midwest Announces OFW Finale Line Up

The Fashion Institute Midwest has announced the lineup for the upcoming Finale of Omaha Fashion Week on Saturday, Aug. 23 under the tents in the Capitol District. Selection Panel Chairmen Rick Carey and David Scott said, “We were so impressed with the emerging talent. It is very exciting to see this quality of design which continues to get better year after year.  This will be the best Omaha Fashion Week yet!"

Since April, designers have been working with members of the Fashion Institute Selection Panel during regular group meetings and workshops. They’ve discussed target markets, fabric sourcing, runway styling and even post-event sales strategy, all in an effort to help the designers make the most of their opportunity at Omaha Fashion Week.

The mentoring program, coordinated by the Fashion Institute Midwest, culminated in the OFW Rack Check held last Saturday, where collections were reviewed and decisions were made about who has what it takes to be in the Finale.

Of the designers selected for the Finale, six are first timers. They are: Whitney Rorah, Denise Ervin, Erica Cardenas & Bryan Frost, Bridgit Mahony and Vesela Zarankova.  The following designers will compete for the $10,000 Fashion Institute Fashion Cup at the Finale:

• Susan Ludlow

• Whitney Rorah

• Max Suiter

• Denise Ervin

• Vesela Zarankova

• Angela Balderson

• Jane Round

• Juanteisha Christian

• Erica Cardenas & Bryan Frost

• Fella Vaughn

• Bridget Mahony

• Kate Walz

Dan Richters, the winner of last year’s Fashion Cup, will present a capsule collection of his work that will not be part of the competition.  Here is the show schedule for the week:

• Monday, August 18 - Accessories, Children’s Wear and Bridal

• Tuesday, August 19 - Ready to Wear I

• Wednesday, August 20 - Avant Garde

• Thursday, August 21 - Ready to Wear II

• Friday, August 22 - Evening Wear

• Saturday, August 23 – Finale followed by Official OFW After Party

About Fashion Institute Midwest: The Fashion Institute Midwest is a non-profit that nurtures aspiring fashion designer talent by supporting and developing the Midwest fashion ecosystem through programming that provides creative inspiration, training opportunities, resources and business incubation to unlock the creative entrepreneurial potential in our young people. Support the Institute at www.fashioninstitutemidwest.org.

About Omaha Fashion Week: On the inside, Omaha Fashion Week is a talent incubator that seamlessly connects designers, stylists, photographers, artists and models through nurturing platforms and engaging opportunities. On the outside, Omaha Fashion Week is Midwest’s premier fashion event; spotlighting fashion innovations and celebrating creative excellence. Learn more at www.omahafashionweek.com.  #omahafashion

To Purchase tickets to the finale click here, and be sure to purchase tickets to our Official OFW AfterParty by clicking here as well!

A Little Theatrics Introduced to Omaha Fashion Week

OFW is growing this Fall Season, with two off-site showcases! Jenny Pool, local Avant Guard costume designer, has a show entitled "Forêt des Rêves" or "forest of dreams." She will be debuting her collection on the evening of August 20, directly following the Omaha Fashion Week show at a separate venue on 10th and Dodge. Doors will open for the event around 9:30 p.m. and the show will start at 10:15 p.m.

Pool, with local theatre The Witching Hour plan on producing a show that will feature an original fairy tale by local author Timothy Schaffert as well as a theatrical experience of clothes.

"I love immersive artistic experiences," Pool said.  "And I was inspired to create a collection and an experience for the audience that showcases garments that are beautiful, garments that are frightening, and things very much like clothes you did not know clothes could do."

Local designer and Omaha Fashion Week Vetran Buf Reynolds also plans on debuting a collection during a late night show this August. On August 22, Reynolds is debuting a collection called "Phaesporia-Light Bringer."  The collection represents the path of a woman’s metamorphosis from dark to light. Reynolds will present a beautiful new collection that strikes a balance between art and fashion.

"This show is very personal to me. It touches on many aspects of my personal life," Reynolds said of her collection. "But could take on many different meanings for others. There will be a journey to follow on the runway, and in the end it is about freedom."

This event will take place after the Omaha Fashion Week show on August 22 at a separate venue on 10th and Dodge. Doors will open at 9:30 p.m. and the show will begin around 10:15 p.m.

Tickets for these magical late night performances are $20 per person and available for purchase.

Tickets:

Phaesporia-Light Bringer

Forêt des Rêves

Corporate View Box & Ticket Packages, Plus VIP Tables

In just seven years, Omaha Fashion Week [OFW] has grown to become the fifth largest independent fashion design event in the nation, with over 1,000 creative young people involved in putting on our biannual shows. We want to keep this momentum going! Since its inception in 2008, OFW has helped make the dreams of many young people come true:

• Over 200 designers from all walks of life have been given the opportunity to participate in a free, professional show case.
• Over 1,000 designers, models, stylists, photographers and other artists are involved in the biannual productions every year, gaining valuable leadership, teamwork and portfolio-building experiences.
• OFW is now one of the largest fashion week events worldwide featuring high school designers.
• Many of our participants have gone on to top fashion schools, received college scholarships and started successful fashion businesses.

Larger markets are often surprised to hear that Omaha has such a vibrant fashion scene, but we are pleased to report that other cities are now coming here to learn how to better implement their own fashion week events!  Not only do OFW events provide a professional platform for young artists…it is also a fun and glamorous night out for attendees.  Many companies participate in our events as a way to engage employees and entertain clients.  Here are ways your company can be involved:

• VIP Table at Runway Finale, August 23: Entertain up to 10 guests, starting at $1,000.  Complimentary VIP Parking, Peroni VIP Pre-Party, VIP Gift Bag for each guest.
• Corporate VIP Box at Runway Finale, August 23: Entertain up to 20 guests, $3,000.  Includes corporate signage on a beautiful raised cabana with a great view of the runway.  Complimentary valet parking, Peroni VIP Pre-Party, plus VIP Gift Bag for each guest.
• Custom Corporate Ticket Package, August 18-23: Entertain larger groups of guests over multiple nights. Both VIP and Reserved ticket packages available and customizable to fit your needs and budget.

Enclosed is a one-sheet detailing these opportunities. If you are interested in any of these, we would welcome a conversation. Larger sponsorships and advertising placements in Omaha FASHION Magazine are also available.  Let us know by emailing brook@omahafashionweek.com or calling our office at 402.973.1061. The next season of OFW Runway shows is August 18-23, 2014 in under the tents in the Capitol District in downtown Omaha. We hope to hear from you!

Younkers is debuting a new line At Omaha Fashion Week!

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Andrea Sanderlin, a first time OFW designer, is debuting her new line, GREY, exclusively at Omaha Fashion Week this August . GREY is a new contemporary line from Younkers' private label, Ruff Hewn.  Designer Andrea Sanderlin will showcase the looks on Thursday, August 21. Get Tickets Here!

Also our

Trendevous

event will be held Sept. 20 with a 10 a.m check in and an 11 a.m. show. Mark your calendar!

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Notes from 6/10/14 Casting Prep Workshop

In case you missed it! Here are notes from our Casting Prep Workshop that was held on Tuesday at Develop Model Management. Check this out before you arrive at the Midwest Model Search tomorrow, so you are totally prepared for a great audition! Looking forward to seeing your beautiful face...

DATES YOU NEED TO KNOW:

Midwest Model Search June 14 from 2 p.m. Westroads Mall in Dick’s Court (right in front of Dick’s Sporting Goods) *this will be the ONLY casting call for Omaha Fashion Week Join the Facebook Event!

Model Selection Notices July 4 by midnight You will be notified if you have been selected to walk for a designer by this date. You will NOT be notified if you have not been selected. Please do not email OFW or Develop Model Management about your status. Make sure you give us the correct email – one that you monitor regularly – so that you will receive a message from us if you are cast. If you are a minor and your parents are involved in coordinating your schedule, please use an email that your parents have access to when you provide us your contact details. Finally, if you are selected, your designer will be copied on your selection notice. Please email Alyssa and your designer IMMEDIATELY confirming that you have received your notice and will be able to participate.

OFW will be August 18-23 Under the Tents in the Capitol District (near 10th & Capitol) in Downtown Omaha

REQUIREMENTS

Females: Ages 12-30 Height 5’8” – 6’0” Size 0-14

Males: Ages 15-30 Height 5’11”-6’3”

WHAT TO WEAR TO THE CASTING:

General Tips for everyone: 1. If you choose to wear a jacket make sure to wear your number on the outside of your jacket. 2. Do not wear accessories (such as a large scarf or big necklace) that will cover your number. (If we can’t see your number we will discard your information!) 3. Do not wear jewelry that makes noise when you walk, it can be very distracting. 4. Girls – you may want to wear your hair either pulled up and back or make sure it’s behind your shoulders when you walk so that we can see your number.

Adults (12 years old+): Women - A pair of heels 3”+. Form fitting clothes. This is your opportunity to be a fashionista and show the judges that you follow the fashion industry. Also, don’t hesitate to do even more research and check out fashion blogs like: http://stylebythemodels.tumblr.com

Men – Fitted pants or jeans are great as well as a fitted t-shirt. Also a pair of slick-soled shoes, no athletic shoes please!

WHAT TO BRING:

A great attitude! Two non-professional photos that you can leave with the judges. No portfolios or books will be considered. You will not be judges on your photos…they are for recognition only.

WHAT HAPPENS AT THE CASTING:

You may wait in long lines to be seen by the judges. Once in the casting an OFW team member will take your measurements, an OFW photographer will take two pictures and then you will meet the judges and walk for them, which will be videotaped. Those images and videos will be uploaded to a private website that OFW designers will have exclusive access to in order to select the models they are most interested in using.

This is your chance, which typically lasts approximately 30 seconds, for you to shine in front of the judges. Make sure to make eye contact and answer questions clearly and concisely…tip – try to give more than just one word answers.

Following the casting, model who are selected will be notified by July 4 at midnight if you are selected to walk for a particular designer(s). Keep in mind that you will NOT be notified if you are not selected.

Occasionally, there are last minute replacements needed so please make sure that you are checking OFW’s Facebook and other social media outlets to ensure you don’t miss your opportunity to jump in at the last minute if needed.

Get Your Name Out: OFW Swag Bag Application

 

Omaha Fashion Week continues to grow and this year we are anticipating over 7,000 people in attendance. That's great exposure for any company, brand or product and we want to help.

We're giving away around 750 VIP gift bags to OFW attendees and we want your product in their to help make these bags really special for our VIPs. If your brand or company is interested in giving away a product or item please let us know by applying to be a part of our Swag Bags.

Requirements 1. Must be able to provide a item or product for 750 swag bags. 2. Must be a tangible product or offer that adds value. 3. Deadline for products must be sent to OFW office by Aug. 12.

Please take note that we reserve the right to accept or deny any applications.

Some past examples of products are... Travel or full size hair and makeup products (shampoo & conditioner, mini mascara, lip gloss) Edible items (cookies, dog treats, coffee beans, cupcakes, gum/mints) Special offers (spa treatments, clothing store discounts) Other items (candles, shot glasses, nail polish)

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Get Red Carpet Ready for Fashion Week at Borsheims

Wondering what to wear to OFW? Nervous about walking the Red Carpet? Get Red Carpet Ready with us!  Join OFW and Borsheims against a glittering backdrop with sparkling cocktails and fabulous prizes!  So gather your girlfriends and make a night of it!

Guest can enjoy complimentary hair and make up done by Kontempo Salon,  hors d'oeuvres and sparkeling cocktails, and play our Jewelry Stylist game where the winner  receives a prize package including a pair of VIP tickets to one weeknight OFW show and a little something from Borsheims.   A special trunk show by Florida jewelry designer, Stephanie Kantis will also be featured at Red Carpet Ready!

The first 5o guests will receive a gift bag!

RSVP to Red Carpet Ready at Borsheims Fine Jewelry & Gifts! Very excited to have more friends from Peroni Nastro Azzurro, Kontempo., Design Parliament and Develop Model Management involved!  It's free and we hope to see all of our fashion fans there! #omahafashion

RSVP Here: http://omahafashionweek.com/redcarpetready

The event will be held at Borsheims Fine Jewelry & Gifts which is located in Regency. Mark your calendars for Thursday July 17, at 5:30 p.m.

A look back at past events! 

RSVP Here: http://omahafashionweek.com/redcarpetready

For more information check out our Facebook event.

Summer 2014 Tips and Trends feat. Gramercy

Last week, Esoteric Velve'ts Meghann Schense had the opportunity to put together a few looks from the amazing clothes at Gramercy, a women's RTW boutique located in Countryside Village, for a group of young professionals. She had so much fun styling their clothes and answering questions from young professionals about how to best dress for work, travel, weddings or errands. Here are some of the outfits, tips, tricks and Summer 2014 trends she loved:

This first outfit is great for travel. Maxi dresses are super comfortable and lightweight which makes them easy to wear and easy to pack. You could also layer a cardigan over if a plane ride or car gets too chilly. The accessories I found were perfect for a day in the sun, the blue hat is actually packable and folds down but still retains it’s shape. I decided to keep it simple with a statement necklace for jewelry. Pair this with some flip flops and you’re good to go.

I thought this outfit would be perfect for shopping, brunch or a girls night out. The white skinny jeans have a forgiving 360 degree stretch as well as a “butt lift” in the back so it’s flattering on every figure. The outfit pairs great with the Chinese newsprint flats Gramercy has, as well as the brown clutch.

This outfit is also perfect for day to day activities, especially if it’s a little warmer. The shorts have an elastic waistband and the grey silk top is a very breathable fabric for summertime. I paired this look with one of Gramercy’s fun printed scarves. You could wear it as an infinity scarf, tie it like a regular scarf, throw it around your shoulders if you get chilly or even use it as a beach cover up.

For a more modest look I found this wonderful printed kaftan and belted it around the waist with a matching coral belt. I paired this with the same white skinny jeans and dressed the look up with a big statement necklace.

 

I loved this laid back look for running around with kids or running errands. The army green pants are some of Gramercy’s best sellers, the drawstring front is popping up here and there for summer and they are super comfortable. I paired this with a graphic tank with a slightly open back, rose gold jewelry and this fun light pink bag that will hold anything and everything. Graphics, open banks and gold hues are huge for summer so this outfit is perfectly on trend.

This dress is perfect for a summer wedding, and I know there are going to be plenty of those this season. I love the bright neon color, a huge trend, and the silhouette is very flattering on most figures. I added a pair of fabulous earrings and a long statement necklace, some of our favorites from Gramercy’s top-notch jewelry. They have jewelry designers from both India and London that are huge sellers with great statement pieces like the ones pictured above. The great thing about long necklaces that hit at a natural waist is that they are going to draw eyes downwards and give the illusion of an elongated torso. This will make anyone look and feel slimmer.

I also always think it’s best to “edit yourself” before you leave the house when it comes to accessories. This often means removing one or two pieces. There are three types of big accessories: an arm party of bangles and chunky bracelets, statement earrings or a statement necklace. I think it’s probably not a great idea to do all three, but there are always exceptions to every rule. That’s why editing yourself is so important.

Gramercy also has some wonderful work-to-night-out looks like the one pictured above. For a chilly office, I paired the outfit with this great jacket and infinity scarf and a pair of simple black kitten heels. I also, once again, added some on-trend rose gold jewelry. For a night out all you need to do is add a sassier pair of heels, remove the jacket and scarf and add a statement necklace. For a more corporate look, Gramercy also offers a variety of wonderful black dresses and neoprene patterned dresses from one of their best selling brands, Clover Canyon.  Neoprene is great fabric because it really retains it’s shape so it’s a purchase that will last a long time.

Let us know if you love any of these looks and be sure to follow us on Instagram and Twitter, and like our page on Facebook!

The Scoop on Kiddos at August 2014 OFW

Hi Parents! OFW Producer, Brook Hudson, here. We've received many calls and questions about how kids ages 11 and under can be involved in OFW this season. We LOVE having kids involved because they represent the future of fashion in our community. Participating in OFW programming can build confidence, expand critical thinking skills and sharpen your child's ability to pay attention and work as a member of a team. We just completed our first round of Omaha Fashion Camp last Friday, and I was truly amazed at how campers were using both sides of their brilliant brains to create their very own garments at camp. They had to tap into creative, analytical, structural and social aspects of their intellects, and the results were nothing short of amazing when they unveiled their final projects to parents on Friday. Check out this story from Action 3 News to see what campers were up to last week: http://www.jrn.com/kmtv/news/up-front-at-4/Omaha-Fashion-Camp-Offers-Youth-a-Styled-Summer--262173421.html

Whether your child is a budding designer, model, photographer, writer or stylist...there are many opportunities to explore the skills involved in being successful in all aspects of the fashion industry:

Kids' Model Call & Workshop At this workshop, kids spend an evening learning the skills to have a successful audition as a model...and then they put those skills to use in an actual Model Call for OFW. Parents learn techniques to better prepare their child for a positive experience on the runway. Next one will be held in early 2015. This program is NOT scheduled for summer 2014 due to high demand and a limited number of placements for child models available.

Omaha Fashion Camp Your child will learn about all aspects of the fashion industry, from sketching, photography and modeling, to creating his or her very own garment or accessory. Camp will culminate in a runway show for parents at the end of the week! We have sessions for ages 5-10 and 11-16 available. Next session is July 7-11. Cost: $199. A few spots are still available for camp! Learn more and sign up at www.omahafashionweek.com/camp.

Specially-Priced Child's Ticket for the Bridal & Children's Wear Showcase Create a special evening out with your child at our Bridal & Children's Wear Showcase on August 18. A specially-priced ticket for children ages 11 and under is available for families who want to take their budding fashion fans out for a fun evening alongside the runway. These tickets are $20 each and will allow you to sit in the 3rd or 4th row. Many families plan birthday parties and special outings around OFW with their children, and now we are making it more affordable than ever for families to continue this tradition. We encourage anyone with a child who is interested in fashion to take this opportunity to see a professionally produced fashion show, right here in Omaha. Pick up your tickets here: https://omahafashionweek.ticketleap.com/bridalchildrens/dates/Aug-18-2014_at_0600PM

Pre-Teen Modeling Classes at Develop Model Management OFW has a wonderful relationship with the premier modeling and placement agency in our region: Develop Model Management. Develop is not only a sponsor of OFW, but Develop Founder Alyssa Dilts also serves as our casting director. When I was about 11 years old, my parents sent me to classes similar to what Alyssa offers pre-teens today at her agency. Those classes changed the course of my life...setting me up with the confidence and poise to compete successfully in pageants (I became Miss Nebraska and competed in Miss America in 2004, winning over $50,000 in college scholarships!!), land amazing jobs in marketing and PR with businesses ranging from banking and financial services to non-profits and education, and now in my role as Producer of OFW where I lead an army of 1,000+ volunteers to pull off amazing fashion shows twice a year. I would not be where I am today without the Finishing School education I received at a modeling agency as a pre-teen and cannot overstate the value of this type of education for kids. If you want to encourage your child in his or her pursuits within fashion, or are simply looking for an opportunity to build confidence and poise...go talk to Alyssa! She has classes for both Pre-Teens and Teens. My parents would agree that this was one of the best investments they made in raising me...and I look forward to sending my little girl (Charlotte Rose is due to arrive Oct. 2!!) to Alyssa when she is old enough! Check out Develop Model Management at www.develop-models.com

Thank you all for your continued support of our fashion community. I look forward to seeing you and your kiddos soon at some of our childrens' activities throughout the year!!

xo,

Brook Hudson OFW Producer

Important Information for Fashion Campers!

Hello Future Fashionistas and parents!  We are excited to begin our first-ever Omaha Fashion Camp tomorrow morning!  Please read the following information to help you be prepared and have a positive camp experience. If you have any questions, please do not hesitate to email Camp Director, Alyssa Dilts at alyssa@develop-models.com.

What to expect:

CAMP LOCATION HAS CHANGED!  Camp will be at Develop Model Management on 1307 Leavenworth Street in Downtown Omaha.  This is right on the corner of 13th & Leavenworth.  There is ample parking on the south side of the building.  Look for the Creighton Clinic signs and use the south entrance.  You'll walk down a hallway...follow the Develop Model Management signage.

ALL PARENTS/GUARDIANS must complete the Omaha Fashion Camp Liability Waiver Form: http://www.123contactform.com/form-987084/Omaha-Fashion-Camp-Liability-Waiver

FIRST DAY STARTS AT 8 a.m.  We will be taking care of any registration details at that time.  On all other days, we would like to get started right at 8 a.m., so please don't be late!  When you arrive each day, please check in with a camp counselor.  Parents will also need to come in at the pick up time to check out children.

IF CARPOOLING, complete this form: http://www.123contactform.com/form-987096/Omaha-Fashion-Camp-Carpool-Form

Your child will be given an itinerary the first day of camp that will outline what each day will focus on. Camp sessions are small and personalized. There will only be approximately 15 campers in each session, so your child will receive a lot of one-on-one help from the experts.

Make sure your child is wearing comfortable clothes and shoes - we have partnered with the Goodwill Reserve Store and will have a walking fieldtrip planned to pick out garments that we will repurpose during a camp project.  The store is only about two blocks from camp.

Please be sure to feed your child before he/she arrives at camp.  We will have water available, but no food, as we don't want to risk soiling garments that will be in production.

We look forward to meeting the 5-10 year olds tomorrow at 8 a.m. and the 11-16 year olds tomorrow at 1 p.m.  Have a good night!

Brook Hudson OFW Producer

Alyssa Dilts Director, Develop Model Management

JUMP ON BOARD WITH OFW .....

Welcome to the one-stop shop for Boutiques, Salons, Retailers and Brands to engage the Omaha Fashion Week audience!  You can reserve a Retail Booth, Platform Session or an ad in Omaha FASHION Magazine ALL RIGHT HERE!  MORE DETAILS! Retail Booths:  Showcase your merchandize in front of a captive audience during Omaha Fashion Week! OFW will be promoting retail participants through all channels, including website, social networks, magazine, media outlets and email blasts to fashion fans and ticket-holders. By the numbers glance:  *150k+ Website Views  *40k+ Magazine Readers  *20k+ Social Media Followers  *10k+ Email Database

Presentation Boxes/Platform Modeling:  Showcase your product on live professional models during the Younker's Pre-Party at OFW!  OFW will provide the platforms, models and backstage dressing area. You provide the merchandise and up to four members of staff to supervise.

Magazine Ads:  Gain exposure to 40,000 fashion fans in the region's only Provigil 200mg the Midwest fashion scene.  Full page, 1/2 page and 1/3 page options available.